Control the customer journey from the start
Many consumers experience brands and products away from the company's website. Their first interaction is often when they begin researching and looking for insights from other customers and what other companies exist in the business category. This is where Guardian Protection took control and beefed up their online presence.
Using features unique to Best Company, Guardian Protection added unique features like a personalized message, featured images, company video, promotions and other customer experience branding to their profile that other competitor sites don’t offer. Simply put, Best Company and Business Suite allows businesses to offer a similar journey and brand experience on their profile to what a customer might find on their website.
We can compare ourselves to other companies' profiles and see where we stack up in the Business Suite. The additional personalization of our page makes the profile extremely attractive to our potential customers.
Manager, Lead Generation and Partnerships